Strategy
Top SaaS Email Marketing Strategies to Generate More Sales
More than most other industries, SaaS relies on bringing in customers who stick with their products. For an Saas company…
Insights
Top Benefits of Dynamic Personalised Email Campaigns
There are personalised email campaigns, and then there are dynamic personalised email campaigns. Confused by the difference? Let us explain……
Strategy
How Can Email Marketing Fuel Your Overall Inbound Strategy?
When it comes to creating an inbound marketing strategy, there are plenty of tools and tactics to consider. As anyone…
Strategy
11 Essential Personalised Email Marketing Strategies
Personal trainer, personal shopper, personal assistant… Let’s face it: we all love to have our services tailored to our needs…
Strategy
Creating An Inbound Email Marketing Strategy That Converts
Is your inbound email marketing strategy working? Or are you sending out messages to everyone you can and crossing your…
Templates
4 Email Templates For Effective Post-Webinar Follow-Ups
It’s no secret that webinars make powerful lead magnets. But without maintaining engagement from start to finish, you’re unlikely to…
Strategy
How To Build A Quiz Using ActiveCampaign and ScoreApp
When you create a quiz lead magnet and connect it with your email marketing platform, you get a sales funnel….
Templates
Email Templates for Your Black Friday Sales Funnel
Black Friday is the big day, but if you want to maximise your sales, what you do before and after…
Strategy
Take Part In A Strategic Lead Magnet Exchange To Grow Your Email List
Want to grow your email list and get in front of a ready-made, perfect-fit new audience? Let’s take a look…
Marketing
Grow Your Email List Fast: Use A Quiz Lead Magnet
You know that email marketing is an important tool to help you identify leads, build relationships, and make offers to…
Technology
Do I need ScoreApp AND an email marketing tool?
The short answer is – yes, you do need an email marketing tool to use alongside ScoreApp. Let’s talk about…
Marketing
Common challenges in email marketing and how to avoid them
When done well, email marketing is an awesome tool for promoting your business and getting new customers. But it can…
Marketing
What is email marketing automation?
Email marketing automation is an extremely powerful way to send personalised messages directly to your audience’s inbox in advance. It’s…
Marketing
Best Email Marketing Tools: Pros, Cons & How to Choose
Tired of relying on unpredictable referrals and social media algorithms? With email marketing, you can take control of your leads,…
Strategy
Top Strategies for Segmenting Your Leads with Quizzes
Cookie cutters should only be used for baking, NOT as your approach to marketing and customer communication! To get the…
Marketing
How to write an email sequence for your quiz [+ 13 email templates]
Your quiz is finally live. Well done you! Now what? The quiz will certainly help you get more leads which…